DON’T MISS THE SOCIAL TV SUMMIT

LOS ANGELES

July 18, 2012.

At

Bel-Air Country Club

Bellagio Road

Los Angeles, CA 90077

Watch The Social TV Summit San Francisco

Web Stream Below.

THE SOCIAL TV SUMMIT SAN FRANCISCO

ON APRIL 3, 2012

WAS SOLD OUT!

WATCH THE SOCIAL TV SUMMIT SAN FRANCISCO LIVE WEB STREAM ReCAP HERE. SCAN THE SUBJECTS TO VIEW THE SESSION YOU DESIRE.

SEE THE AGENDA BELOW THE WEB STREAM VIDEO WINDOW FOR MORE INFORMATION AND SUBJECT OF THE SESSIONS.

Agenda for Social TV Summit San Francisco

Tuesday, April 3, 2012

Bently Reserve, 301 Battery, San Francisco, CA

7:30 am – 8:30 am

Registration and Check In

Continental Breakfast Will Be Served

8:30 am – 8:45 am

Welcome

Andy Batkin, CEO, Social TV Summit

Jack Myers, CEO, Jack Myers Media Business Report

8:45 am – 9:15 am

Morning Keynote Speech

Erik Martin, GM, Reddit.com

Dan Simon, CNN Silicon Valley Correspondent

In a unique Keynote Speech format, Erik will be interviewed by Dan Simon, CNN’s Silicon Valley Correspondent. They will discuss the hotly debated SOPA (Stop OnLine Piracy Act) issues.

Erik and Reddit.com led the internet’s protest against the recent attempted SOPA legislation and started the “blackout” on the net. Erik has an amazing story to tell as to how this all happened, from the Silicon Valley side, some suggestions as to how Hollywood and Silicon Valley can work together….. and how this all could affect The Social TV industry.

Don’t miss this compelling opening to The Social TV Summit San Francisco.

9:15 am – 10:15 am

Its My Kind of Town….San Francisco – Silicon Valley Executive Roundtable –How Are the Major Technology and Internet Companies Developing Social TV Applications and Platforms to Drive New Viewers, Keep Them Engaged and Generate New Revenues?

Moderator and Session Keynote: Jack Myers, CEO, Jack Myers Media Business Report

Speakers:

Yahoo – Adam Cahan, Founder and Vice President of IntoNow from Yahoo!

Google – Chee Chew, Director, Google+ and Hangouts

Microsoft – Pete Thompson, General Manager, Interactive Entertainment

Facebook – Howie Stein, Strategist, Entertainment Global Creative Solutions

My Space – Marcus Liassides, Executive Vice President of MySpace TV

AOL – Janet Balis, Senior Vice President and Head of Sales Strategy, Marketing and Partnerships

10:15 am – 10:45 am

Coffee Break and Networking

10:45 am – 11:45 am

Social TV Company Solutions – Technology Solutions Driving the Social TV Industry – One Screen, Two Screen, Three Screens-Who is Winning? Who Will Win?

Moderator and Session Keynote: Andy Batkin, CEO, Social Summits

Speakers:

Shazam – David Jones, EVP, Marketing

ConnecTV – Ian Aaron, Co-Founder

Miso – Somrat Niyogi, CEO

TVPlus – Ajay Shah, Co-Founder and CEO

11:45am – 12:45pm

Social TV Research – Is There An Audience Actually Using Social Media While They Watch TV? How is It Measured? What TV Shows Are the Most Social? Are Those Shows The Most Watched Shows?

Moderator and Session Keynote: Stacy Green, VP, Marketing and Communications, Mashable

Speakers:

Trendrr- Tom Donohue, President and Co-Founder

Social Guide – Sean Casey, Founder and CEO

Bluefin Labs – Jack Flanagan, VP of Sales

Networked Insights – Dan Neely, CEO

Nielsen – Deirdre Bannon, VP Media Analytics

12:45 pm – 2:00 pm

Lunch and Networking

Thought Leadership Series

First of a Series of Lively Discussions on a Specific and Timely Topics that Will Effect the Future of Social TV. Great opportunity for lunch discussion!

Jason Kates, CEO, rVue

2:00 pm – 2:30 pm

Afternoon Keynote Speech

Christy Tanner, General Manager, Executive Vice President, TV Guide Digital

Ms. Tanner will discuss and reveal custom research from the TVGuide 10,000 person research panel on the use of Social TV Applications and Platforms during the 2012: Super Bowl, Grammys, Oscars and the NCAA Finals. This research will be revealed for the first time at The Social TV Summit San Francisco and is co-produced with the Social TV Summit.

2:30 pm – 3:30 pm

What do Silicon Valley and Silicon Alley Investors Say About Social TV? Major Venture Capitalists Discuss the Future and What They Think Is the Business Model for Social TV.

Moderator and Session Keynote: Jack Myers, CEO, Jack Myers Media Business Report

Speakers:

Time Warner Investments – Allison Goldberg, Managing Director

Google Ventures – Joe Kraus, Partner

Hearst Ventures – Scott Wolfgang, Managing Director

Comcast Ventures – Louis Toth, Managing Director

BBC Worldwide – Jenny Fielding, Head of New Digital Ventures

3:30 pm – 4:00 pm

Coffee Break and Networking

4:00 pm – 5:00 pm

Social TV in Action: Real Brands. Real People. Real Results.
Social TV is one of the hottest buzzwords in the media industry today, but how does it translate into actual programs that drive value for your business? How are network executives factoring in social media when developing new shows? With advertisers starting to build their own social TV experiences, are the content owners now competing with advertisers for social TV mindshare? This interactive discussion will showcase the biggest issues that digital executives are grappling with today and provide examples of successful programs that are creating new revenue streams, increasing brand engagement and driving viewership.
Moderator and Session Keynote: Khris Loux, CEO of Echo
Speakers:

FOX Broadcasting – Laurel Bernard, EVP Marketing

World Wrestling Entertainment – Jason Hoch, SVP of Digital

Forrester Research – Elizabeth Shaw, Analyst, Emerging Media

5:00 pm – 6:00 pm

Ad Agency and Brand Executive Roundtable – How Are The Major Ad Agencies Playing in Social TV? What are the Terms and Conditions? How Was It Measured? What is the future for Brands and Agencies and Social TV Solutions? How are these Social TV Deals Done?

Moderator and Session Keynote: Suzanne Stefanac, Founder, Story3

Speakers:

Pepsico Beverages – Andrea Harrison, Director, Digital Engagement

MEC Global- Jen Soch, Managing Director – Global Account Director

Chevy Game Time Super Bowl Promotion Case Study – Paul Glomski, Co-Founder and CEO, Detroit Labs and Agency Exec TBA

6:00 pm – 7:30 pm

Cocktails and Networking

“In a single action-packed day, we heard ‘the pitch’ from the CEO of
virtually every leading start-up venture in the ‘social TV’ space, as
well as getting the perspective from senior executives of all major
stakeholders including portals, major social media services, studios and
networks. If you are trying to understand how your business might be a
beneficiary or casualty of the disruption caused by the nascent social
TV phenomenon, you won’t find a better use of your time.”
– Roger Keating, SVP Digital Media, Hearst Television